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BRIEF · No. 047 · INVESTOR AWARENESS · 5 INTEGRATED CHANNELS

Your story. In front of the right investors.

Martini & Partners builds integrated, multi-channel investor awareness campaigns — television, digital, email, SMS, and native content working in concert to turn attention into momentum.

CAMPAIGN METRICS LIVE

TV REACH (TV + STREAMING) 96M

ANNUAL DIGITAL IMPRESSIONS 2.4B+

TIER-ONE EMAIL LISTS 20

INTEGRATED CHANNELS 5

01 · THE APPROACH

Five channels. One coordinated campaign.

Each channel plays a critical role — but the real power comes from how they work together. We don't sell line items. We engineer momentum.

→ 01

Television & Streaming TV

National and geo-targeted spots reaching investors where they consume financial news.

→ 02

Digital & Programmatic

Precision ad placement across the financial publisher network and beyond.

→ 03

Dedicated Email

Direct access to 20 of the largest tier-one investor email lists in the world.

→ 04

SMS & Native

High-engagement direct messaging plus trusted editorial-style brand content.

02 · HOW IT COMPOUNDS

When investors see your company on TV… then again online… then engage through trusted native content… then hear from you directly via email and SMS… your campaign stops being advertising and starts being momentum.

STEP 01TELEVISION

→

STEP 02DIGITAL

→

STEP 03NATIVE

STEP 04EMAIL

→

STEP 05SMS

→

RESULTInvestor Momentum.

PACKAGE · INTEGRATED

All five channels. For less than TV alone.

We've structured our integrated awareness package to deliver every one of these channels — television, digital, email, SMS, and native — for less than many companies spend on broadcast alone. One campaign. One budget. Five compounding channels.

DOWNLOAD DECK

96M

INVESTORS REACHED
VIA TV + STREAMING

2.4B+

DIGITAL IMPRESSIONS
DELIVERED ANNUALLY

20

TIER-ONE EMAIL LISTS
UNDER ACCESS

30x

AVERAGE RETURN
ON AD SPEND

03 · WHY MARTINI & PARTNERS

A decade of capital-grade campaigns.

Top-Ranked Digital Team

Our digital team includes top-ranked technicians who navigate Google Ads' evolving platform to maximize performance and targeting.

20 Premium Email Lists

Direct access to 20 of the biggest investor email lists in the world — built over years of premium-tier relationships.

Industry-Leading ROAS

Integrated campaigns consistently outperform single-channel benchmarks by a factor of ten or more.

Proven, Repeatable Results

A playbook refined across hundreds of campaigns — and a portfolio of case studies to prove it.

Full In-House Production

Creative, placement, technical optimization, landing-page conversion — all under one roof.

Deep Media Partnerships

Direct relationships with the broadcasters, publishers, and list owners your investors already trust.

"Awareness without trust is noise. Trust without reach is invisible."

— THE MARTINI & PARTNERS APPROACH

FILE · ABOUT · WHO WE ARE

Built for issuers who are serious about capital.

Martini & Partners is a boutique investor awareness firm. We don't chase clicks — we engineer attention from the people whose attention actually moves markets.

Our story.

Martini & Partners was founded on a single observation: investor awareness had become commoditized — newsletter blasts, low-grade banners, generic press releases. None of it built lasting recognition with the people who actually allocate capital.

We rebuilt the model around premium financial media and a five-channel integrated approach. Television, digital, native editorial, dedicated email, and SMS — operating in concert. The result is a campaign experience that feels less like advertising and more like coverage.

Our philosophy.

Awareness without trust is noise. Trust without reach is invisible. Our entire approach is designed to deliver both — building credibility through premium placement, then amplifying it across every channel investors already use.

Every engagement is a custom build. Every campaign is measured. Every dollar is mapped to a downstream outcome. We don't believe in retainers without results.

FIRM TIMELINE

A decade of measured growth.

2014

Firm Founded

Launched with a focus on investor awareness for emerging-growth issuers.

2017

Premium Media Partnerships

Direct relationships established with major financial broadcasters and publishers.

2020

Integrated Five-Channel Model

Launched the multi-channel awareness package combining TV, digital, email, SMS, and native.

2025

2.4B+ Impressions

Crossed 2.4 billion annual digital ad impressions across the financial web.

10+

YEARS BUILDING
INVESTOR CAMPAIGNS

200+

CAMPAIGNS
EXECUTED

5

INTEGRATED
CHANNELS

30x

AVERAGE RETURN
ON AD SPEND

FILE · SERVICES · 5 INTEGRATED CHANNELS

Five channels. One compounding campaign.

Deployed individually, each channel performs. Deployed together — as an integrated awareness package — they compound into something measurably greater than the sum of their parts.

/ 01

Television & Streaming TVBROADCAST · CTV · GEO-TARGETED

Broadcast-grade spots produced from script to final cut, then deployed across linear television and connected-TV platforms. Geo-targeted, pin-point streaming reaches the investor audience where they already consume their financial news — at home, on mobile, on demand.

96M

EST. INVESTORS REACHED

/ 02

Digital & Programmatic AdvertisingGOOGLE · FINANCIAL PUBLISHERS · PROGRAMMATIC

Millions of custom-designed display and programmatic ads, placed precisely where investors are already paying attention. Our digital team includes top-ranked technicians who navigate Google Ads' evolving platform to maximize performance and targeting — without crashing your budget.

2.4B+

ANNUAL IMPRESSIONS

/ 03

Dedicated Email Campaigns20 TIER-ONE INVESTOR LISTS

Dedicated sends across 20 of the biggest investor email lists in the world. These aren't rented databases — they're premium, opt-in audiences of active investors built over years of trust. Maximum reach, maximum engagement, delivered straight to the inbox.

20

TIER-ONE EMAIL LISTS

/ 04

SMS MarketingPERMISSIONED · INVESTOR AUDIENCE

Direct-to-handset messaging to a permissioned audience of active retail investors. SMS produces some of the highest engagement rates in marketing — and when paired with TV and digital, it closes the loop on a story investors have already been seeing all week.

14%+

AVERAGE ENGAGEMENT

/ 05

Native AdvertisingEDITORIAL FORMAT · TRUSTED PUBLISHERS

Editorial-style brand content placed within the financial publications investors already trust. Native delivers what banners can't: the credibility and depth of a long-form story, framed in the voice of a publisher your audience already reads.

500+

PUBLISHER PLACEMENTS

STRATEGY · ALL FIVE CHANNELS

STRATEGY

Every move sequenced for compounding effect.

The channels themselves are commodities. What isn't is the order in which you deploy them, the cadence, the audience overlap, the creative continuity. That's where decades of campaign data inform every Martini & Partners build.

We treat each campaign like a chessboard — every move is positioning for the next. The result isn't an ad spend, it's a sequence that builds investor conviction over weeks rather than chasing impressions over days.

THE INTEGRATED PACKAGE

All five channels — for less than TV alone.

We've structured our integrated awareness package to include every one of these five tools at a price point lower than what many companies spend on television by itself. One campaign. One budget. Five channels compounding into a single momentum curve.

→ INCLUDED

Television & CTV

National broadcast + streaming, geo-targeted.

→ INCLUDED

Digital & Programmatic

Financial publisher network + programmatic targeting.

→ INCLUDED

Email + SMS

20 tier-one investor lists + permissioned SMS audience.

→ INCLUDED

Native Editorial

Placements across trusted financial publications.

DOWNLOAD PRICING DECK

PROCESS

From brief to broadcast in weeks.

→ STEP 01

Discovery

We map your story, the investor audience, and the channels most likely to compound attention.

→ STEP 02

Creative Build

TV spots, banners, email creative, SMS sequences, native articles — produced in-house.

→ STEP 03

Coordinated Launch

All five channels sequenced for maximum reinforcement and audience overlap.

→ STEP 04

Optimization

Weekly tuning across creative, placement, audience, and channel mix.

FILE · PORTFOLIO · SELECTED CASE STUDIES

Campaigns that moved the right needles.

A selection of recent integrated awareness campaigns — across biotech, energy, technology, and resources. Issuer names withheld pending client approval.

LIVE CAMPAIGNS · TV & DIGITAL ARCHIVE

View the latest successful campaigns here.

Our full investor awareness campaign archive lives at the IWS Investor Awareness portal — broadcast reels, digital creative, and active placements, all in one place.

VIEW LIVE CAMPAIGNS

Measured in impressions, conviction, and capital.

— CASE STUDIES BELOW

CASE · 01 BIOTECH

NASDAQ-listed clinical-stage biotech.

→ TV + DIGITAL + EMAIL + SMS + NATIVE

Full five-channel integrated package built around a Phase II catalyst — designed to reach institutional and retail audiences simultaneously over a 90-day window.

42M

IMPRESSIONS

18x

ROAS

3.1M

LANDING VISITS

CASE · 02 ENERGY

Mid-cap renewable energy issuer.

→ TV + DIGITAL + EMAIL

National television paired with a tier-one email blitz around a major project milestone — engineered to reframe investor perception of the sector.

68M

REACH

11x

ROAS

+212%

SITE TRAFFIC

CASE · 03 TECHNOLOGY

AI-infrastructure SaaS company.

→ NATIVE + DIGITAL + SMS

A native editorial campaign paired with programmatic display and a permissioned SMS sequence — positioning the issuer as a category leader.

94M

IMPRESSIONS

22x

ROAS

4.6M

UNIQUE READERS

CASE · 04 RESOURCES

Junior gold & critical-minerals miner.

→ FULL FIVE-CHANNEL INTEGRATED PACKAGE

Six-month integrated awareness build around a resource estimate update — TV, digital, email, SMS, and native deployed in a sequenced cadence.

31M

REACH

16x

ROAS

+340%

IR INQUIRIES

200+

CAMPAIGNS
EXECUTED

30x

AVERAGE
ROAS

90d

TYPICAL CAMPAIGN
CADENCE

5

INTEGRATED
CHANNELS

MARTINI & PARTNERS ADVERTISING LLC

FILE · CONTACT · REQUEST A BRIEFING

Let's talk about your story.

Tell us about your company and what you're trying to achieve. We'll come back with a custom integrated awareness brief within one business day.

FULL NAME

COMPANY

EMAIL

PHONE

TICKER / EXCHANGE

CHANNELS OF INTEREST

WHAT'S THE BRIEF?

DIRECT

pmartini@martiniadvertising.com

TELEPHONE

954.309.0268

OFFICE

Martini & Partners Advertising LLC
Fort Lauderdale, Florida

RESPONSE TIME

Within one business day.