Live Campaign Archive — Martini & Partners

CASE 01 · TV · FORMAT // 1080P · 30s

AditXt

NASDAQ: ADXT · BIOTECH · 2025

This integrated investor awareness TV campaign aired nationally across CNBC, FOX Business, and FOX News during peak trading hours, Monday through Friday, strategically positioning the brand in front of active investors throughout the trading day. By combining high-frequency television exposure with synchronized digital, email, SMS, and native advertising, the campaign created continuous reinforcement across multiple channels. The result was a substantial increase in investor engagement, including a significant surge in landing page traffic driven directly through the campaign’s integrated QR code response strategy.

CASE 02 · TV · FORMAT // 1080P · 30s

Doubleview Gold

TSXV: DBG · CRITICAL MINERALS · 2025

This integrated investor awareness TV campaign aired nationally across CNBC, FOX Business, and FOX News during peak trading hours, Monday through Friday, strategically positioning the brand in front of active investors throughout the trading day. By combining high-frequency television exposure with synchronized digital, email, SMS, and native advertising, the campaign created continuous reinforcement across multiple channels. The result was a substantial increase in investor engagement, including a significant surge in landing page traffic driven directly through the campaign’s integrated QR code response strategy.

CASE 03 · TV · FORMAT // 1080P · 30s

American Rebel

NASDAQ: AREB · CONSUMER · 2025

American Rebel Light’s distribution catalyst — partnerships with Miller/Coors and Anheuser-Busch distributors to meet soaring demand — needed retail-investor visibility at exactly the moment the story broke. On March 28, 2025, AREB issued a press release stating the integrated TV + Google Ads campaign would launch March 31. Over the following trading days, the market did the rest.

3.34M

GOOGLE IMPRESSIONS

11,752

CLICKS

0.35%

CTR

PROOF · MARKET RESPONSE

From $1 to $21 in days — on $1B+ traded.

Over the next few trading days, AREB ▲ priced from $1 to $21 during a period of substantial broader market weakness, on $1B+ in volume. Several billion more shares changed hands at prices in between over the following month.

This is what compounded TV + digital + email/SMS reach looks like when timed to a real catalyst.

PRICE MOVE

$1 → $21

PEAK INTRADAY

VOLUME (FIRST DAYS)

$1B+

DOLLARS TRADED

VOLUME (FIRST MONTH)

SEVERAL $B

CUMULATIVE

Google Ads dashboard — AREB campaign Mar 31–Apr 30, 2025

SRC // GOOGLE ADS DASHBOARD MAR 31 — APR 30, 2025

CASE 04 · TV · FORMAT // 1080P · 30s

Venu Holding

NYSE-AMERICAN: VENU · LIVE ENTERTAINMENT · 2025

This integrated investor awareness TV campaign aired nationally across CNBC, FOX Business, and FOX News during peak trading hours, Monday through Friday, strategically positioning the brand in front of active investors throughout the trading day. By combining high-frequency television exposure with synchronized digital, email, SMS, and native advertising, the campaign created continuous reinforcement across multiple channels. The result was a substantial increase in investor engagement, including a significant surge in landing page traffic driven directly through the campaign’s integrated QR code response strategy.

CASE 05 · TV · FORMAT // 1080P · 30s

Lost Soldier Oil & Gas

PRIVATE · ENERGY · 2025

This integrated investor awareness TV campaign aired nationally across CNBC, FOX Business, and FOX News during peak trading hours, Monday through Friday, strategically positioning the brand in front of active investors throughout the trading day. By combining high-frequency television exposure with synchronized digital, email, SMS, and native advertising, the campaign created continuous reinforcement across multiple channels. The result was a substantial increase in investor engagement, including a significant surge in landing page traffic driven directly through the campaign’s integrated QR code response strategy.

CASE 06 · TV · FORMAT // 1080P · 30s

SKYX Platforms

NASDAQ: SKYX · SMART HOME · 2025

SKYX Platforms — the smart-home company with nearly 100 patents and 7 CES awards — ran an integrated CNBC TV + Google Ads campaign across two distinct rounds. The result: two consecutive price moves and over $30M in new retail capital across both phases.

6.04M

GOOGLE IMPRESSIONS

18,368

CLICKS

0.30%

CTR

PROOF · TWO ROUNDS · $30M+ NEW RETAIL

Two campaign rounds. Two consecutive price moves.

Round 1 launched October 2024 — a balanced CNBC TV + Google Ads combo. Round 2 launched January 2025, this time going double-heavy on TV commercials. Both rounds delivered measurable price action and meaningful retail capital inflows.

ROUND 01

OCT 2024 · CNBC TV + GOOGLE ADS

$0.80 → $1.50

$10M+ NEW RETAIL CAPITAL

Integrated TV + digital combo — the standard Martini & Partners launch package.

ROUND 02

JAN–FEB 2025 · DOUBLE-HEAVY TV

$1.11 → $2.13

$20M+ NEW RETAIL CAPITAL

Doubled the TV spend — doubled the retail inflows. Compounding effect from Round 1’s awareness.

Google Ads dashboard — SKYX campaign Sep–Oct 2024

SRC // GOOGLE ADS DASHBOARD · ROUND 01 SEP 1 — OCT 31, 2024

CASE 07 · TV · FORMAT // 1080P · 30s

Banzai International

NASDAQ: BNZI · MARKETING TECH · 2025

This integrated investor awareness TV campaign aired nationally across CNBC, FOX Business, and FOX News during peak trading hours, Monday through Friday, strategically positioning the brand in front of active investors throughout the trading day. By combining high-frequency television exposure with synchronized digital, email, SMS, and native advertising, the campaign created continuous reinforcement across multiple channels. The result was a substantial increase in investor engagement, including a significant surge in landing page traffic driven directly through the campaign’s integrated QR code response strategy.

CASE 08 · TV · FORMAT // 1080P · 30s

Surf Lakes Global

REGULATION CF OFFERING · WAVE PARK TECHNOLOGY · 2025

This integrated investor awareness TV campaign aired nationally across CNBC, FOX Business, and FOX News during peak trading hours, Monday through Friday, strategically positioning the brand in front of active investors throughout the trading day. By combining high-frequency television exposure with synchronized digital, email, SMS, and native advertising, the campaign created continuous reinforcement across multiple channels. The result was a substantial increase in investor engagement, including a significant surge in landing page traffic driven directly through the campaign’s integrated QR code response strategy.